A domain name is the memorable, unique web address that visitors can type into the browser to access your website, such as www.doteasy.com. Once you have registered a domain name, no other user can have the same domain name as you.
Choosing the right domain name is crucial because it defines your brand and can affect your search engine rankings and online presence.
To begin, search for a website name that is easy to type and remember. The goal of your domain name is to be memorable and easy to associate with your business. Your domain name should reflect your brand and services. You could also consider including the name of your city to target local audiences.
Be sure to choose the right domain name extension, which is the last part of a domain name (e.g. ".com," ".net," ".ca," etc.). 43% of all domains have the ".com" extension, so choosing a ".com" extension is a popular choice that visitors will be more likely to remember. However, choosing a country code domain extension, such as ".ca" for Canadians, can help you target the right audience and compete better in search engines for local searches. If your website is for a nonprofit organization, ".org" is a popular domain name extension that can reflect your website’s purpose.
At Doteasy, you can register a domain name on its own from $8.50/year - and you can get a free domain name with all of our hosting plans! Eligible free domain extensions include .com, .net, .org, .us, .biz, .info, and .mobi.